International Partnerships

💡 Leka tugoberere: lwaki oyinza okukakasa obulungi okutuuka ku brand za Chile ku HBO Max? Ababaka bange, bwe tulabira mu by’obusuubuzi obw’ebyuma, ebintu bituuka ku nsonda y’omu nfaana: abantu tebamalira ku message ya corporate eyogera gavumenti oba metrics z’omwezi — balina okusaba stories ezibalamu era ezikolebwa. Ebyokukola eby’obusuubuzi eby’ekika kya “gameplay challenge” birina amaanyi — kiyamba brand okulaba mu social feeds, ne kukyusa audience mu nkola ey’amagezi. Kino kyeyongerako ku obulungi obwo Disney elyakoze mu “WDW Hispanic Influencer Challenge”: Disney yalaba ebikozesebwa nga creators bonna bagenda kuba aba bridges eby’obulamu bw’ekika, nga bali basobola okusinza emotion n’obukadde bwa Hispanic community mu US (reference content). ...

💡 Lwaki ekintu kino kirungi — era lwa leero kyetaaga okukolebwa? Abadvertisers ab’omu Uganda, ka tugende mu kuuma amagezi: ebintu bingi byolekedde okusaba cross-border collaborations. Abantu bezaala kunoonya content eya streaming, kandi eby’okukola ne Pakistani creators bifunye akaseera — abayimbi n’abalina influence nga bakoze mu drama industry nabyo bisaana okufunibwa mu brand collabs. Mu Pakistan waliwo buzz: filmmaker Nadeem Baig yatunuulidde project empya eri ku ekran, nga Bilal Abbas Khan ne Hania Aamir bebawe mu mbeera egy’obulungi mu drama entuuyo “Meri Zindagi Hai Tu” (ekyategerekebwa okuweebwayo ku ARY Digital) — kino kitusobozesa okukola obukodyo ku bannabyabufuzi abamaze okuyimirira mu TV ne digital (Galaxy Lollywood). Kino kitya nti abazonna ku drama industry balina eyebitonde by’abalandizi n’obukodyo obusobola okutumbula product lines. ...